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Quiet Launch

Leveraging Stealth to Succeed with Product and Business Growth

by Oscar Manduku-Habeenzu

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Quiet Launch by Oscar Habeenzu - cover
About this book

The book

Many African businesses fail because they make too much noise, and the wrong noise, in a playground where their competitors are king. Quiet Launch makes the case for stealth: build the product, win the customer and the investor quietly, then arrive. With case studies from the US, Europe, China and Africa.

Inside the book

  1. Preface
  2. The Stealth of Lions
  3. Theory of Quiet Launch
  4. Benefits of a Quiet Launch
  5. Methods of Quiet Launch
  6. Case Studies in US, EU and China
  7. Case Studies in Africa
Author
Oscar Manduku-Habeenzu
Genre
Business & Entrepreneurship, Marketing & Digital
Format
Free PDF
Publisher
Cabanga Media Group
Published
2024
Pages
70
Where to find it

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